If you wish to integrate a blog into your Magento ecommerce shopping cart, there are a number of ways to accomplish this task. However, one of the easiest ways to install a blog is to use the AheadWorks blog Extension for Magento Community Edition.

This blog extension is reckoned to be one of the best in the industry. As you know, blogging on the Internet can create the best buzz in the market and also help you lay your hands on some of the most useful marketing tips. Setting up a blog on your Magento Site helps you get more visitors to your site, bring relevant SEO friendly text links and also support your sales strategy.

Additionally, by creating a blog extension, your ecommerce store can benefit from the following:

  • Communicate with your regular customers
  • Interact with casual visitors
  • Create an interactive two-way communication platform for disseminating vital information
  • Convince your customers to come back to your store again and again
Blogging also lets you put your ears to the ground and help you listen to what people have to say about your products and services. Since many of your customers will be exchange their thoughts and express their opinions about their product, you will be able to create a live environment where people will free to resonate with your company’s ethics and beliefs. Some of the features of this blog extension are mentioned below:
  • Integration of Blog RSS with native RSS feed
  • MultiStore RSS
  • Blog RSS integrated with native RSS feed
  • Multistore RSS
  • Ability to switch on/off blog for different stores
  • Switchable categories ID in blog post URL
  • Switchable menu categories & Native Magento WYSIWYG editor
  • Tags added
  • Tags cloud block added
  • Ability to show blog menu only on blog page
  • Settings menu shortcut
  • Add post menu shortcut
  • .htm rewrite added to post link
With a blog for your Magento ecommerce store, you can do wonders for your sales, the only condition being that you are delivering a good product. You can write countless articles and post all the reviews you receive about your products day in day out. Rather than putting up just a catalog, you can write quality stuff about your products and attract customers. This will definitely increase your online sales dramatically. Try the Ahead Works Magento blog integration and you surely won’t be disappointed!